STR 3605 Strategy

STR 3605 Strategy

Course code: 
STR 3605
Department: 
Strategy and Entrepreneurship
Credits: 
7.5
Course coordinator: 
Anna Sundberg Swärd
Course name in Norwegian: 
Strategi
Product category: 
Bachelor
Portfolio: 
Bachelor - Core Courses
Semester: 
2021 Autumn
Active status: 
Active
Level of study: 
Bachelor
Teaching language: 
Norwegian
Course type: 
One semester
Introduction

The course provides an introduction to strategic perspectives and analyzes. Throughout the course, students will gain knowledge of strategic methods and develop an understanding of strategic thinking. The course will require broad insight into business economics subjects and contributes to a business holistic view and is a natural conclusion of a bachelor's degree.

Learning outcomes - Knowledge

Students will acquire good insight into strategic issues and be able to identify and analyze which elements are important in a company's ability to create value over time. Students will gain insight into what it takes to make strategic decisions that are influenced by internal and external conditions as well as sustainability, social responsibility and ethics.

Students will learn different strategic approaches based on external and internal analyzes, and discuss the implications for these for selection, implementation and structure. Students will gain an understanding of how strategy integrates other subject areas such as financial management, logistics, organization and marketing, including considerations about the role of digitalisation in strategy.

Learning outcomes - Skills

Students should be able to identify and understand a company's most important internal and external challenges, and which elements are important in a company's value creation. Students should be able to carry out a strategic analysis of a business and, among other things, be able to formulate a vision and business idea. They must also be able to identify and discuss issues related to strategic choices and implementation of strategy, and thereby be able to see links between strategy and organizational challenges, including challenges related to sustainability, social responsibility, and ethical issues. Students should be able to present a strategic project to an imaginary management team or board.

General Competence

Students will become aware of the company's social responsibility and see the connection between ethics, stakeholders' values, the environment, sustainability and value creation, including digital challenges.

Course content
  • Introducing strategy
  • Basic value creation
  • Resources
  • Activities
  • External analysis
  • Vision and business idea - future possibilities
  • Strategic choices
  • Implementation
  • Strategic organisation
  • Innovation and digitalization
  • Corporate strategy, alliances, mergers and acquisitions
  • International strategy
  • Digital challenges
  • Strategy and sustainability
  • Strategy and social responsibility
Teaching and learning activities

The lectures take place in plenary and consists of lectures, discussions, project work, student presentations and guidance in connection with the project. The lectures take place partly in plenary, and / or as video lectures, webinars, podcasts and class exercises. Students should be able to work on the subject individually and in groups. Guidance will mainly occur as chat, webinar, plenary or in smaller groups.

Submission of project proposal on learning platform in groups of maximum 3 students by a given date. This is to ensure that the task is early, which is absolutely necessary.

E-learning
In course delivery as online courses, lecturer will, in collaboration with the student administration, organize an appropriate course implementation, combining different learning activities and digital elements on the learning platform. Online students are also offered a study guide that will contribute to progression and overview. Total recommended time spent for completing the course also applies here.

Software tools
No specified computer-based tools are required.
Qualifications

Higher Education Entrance Qualification

Covid-19

Due to the Covid-19 pandemic, there may be deviations in teaching and learning activities as well as exams, compared with what is described in this course description.

Teaching

Information about what is taught on campus and other digital forms will be presented with the lecture plan before the start of the course each semester.

Required prerequisite knowledge

Basic course at the first two years of the bachelor program.

Mandatory courseworkCourseworks givenCourseworks requiredComment coursework
Voluntary1 By September 10th, students must submit a proposal of which company they want to write their project paper. The proposal must be submitted on Itslearning, and serves as a confirmation that the project assignment is in progress. However, the proposal is not final binding on the project assignment, as changes may occur along the way.
Mandatory coursework:
Mandatory coursework:Voluntary
Courseworks given:1
Courseworks required:
Comment coursework:By September 10th, students must submit a proposal of which company they want to write their project paper. The proposal must be submitted on Itslearning, and serves as a confirmation that the project assignment is in progress. However, the proposal is not final binding on the project assignment, as changes may occur along the way.
Exam categoryWeightInvigilationDurationGroupingComment exam
Exam category:
Submission
Form of assessment:
Written submission
Exam code:
STR36053
Grading scale:
ECTS
Grading rules:
Internal examiner with external supervisor
Resit:
Examination every semester
100No1 Semester(s)Group/Individual (1 - 3)The project assignment should be an analysis report of max 6000 words plus Executive Summary on a maximum of one A4 page (max 300 words). Table of contents and reference list do not count.
Exams:
Exam category:Submission
Form of assessment:Written submission
Weight:100
Invigilation:No
Grouping (size):Group/Individual (1-3)
Duration:1 Semester(s)
Comment:The project assignment should be an analysis report of max 6000 words plus Executive Summary on a maximum of one A4 page (max 300 words). Table of contents and reference list do not count.
Exam code: STR36053
Grading scale:ECTS
Resit:Examination every semester
Type of Assessment: 
Ordinary examination
Total weight: 
100
Student workload
ActivityDurationComment
Teaching
33 Hour(s)
Both classic lectures and webinars
Webinar
2 Hour(s)
Important information about the course and exam
Submission(s)
6 Hour(s)
Project proposal on Itslearning
Student's own work with learning resources
30 Hour(s)
Information retrieval
Student's own work with learning resources
37 Hour(s)
Building a theoretical foundation for the project paper.
Group work / Assignments
40 Hour(s)
Processing of collected information and building a draft for the assignment.
Examination
52 Hour(s)
Writing the term paper and Executive Summary
Sum workload: 
200

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.