ENT 3501 Starting a venture

ENT 3501 Starting a venture

Course code: 
ENT 3501
Strategy and Entrepreneurship
Course coordinator: 
Tor Haugnes
Course name in Norwegian: 
Oppstart av bedrift
Product category: 
Bachelor of Entrepreneurship and Business - Programme Courses
2017 Autumn
Active status: 
Teaching language: 
Course type: 
One semester

This is a practical course where students receive training in developing ideas, commercialization and setting up a business. The students will during the course initiate, conduct and possible start up their own business, either as "Student Corporation" or as an ordinary company. The course follows the framework of Ungt Entreprenørskap and the expected participation in the hours and work beyond lectures. There are earning requirements for student corp. in consultation with the class.

Learning outcomes - Knowledge

During the course, the student should acquire general knowledge about:

  • The steps from business idea to registration, start up and operations
  • The control systems and operative functions of a company
  • Challenges connected to start up, resources and time
  • Possibilities and challenges for marketing and sales to the corporate and individual market
  • Networking
Learning outcomes - Skills
  • Ability to operationalize a business plan
  • Experience with collaboration to reach a company's goals
  • Design, manage and reflect on the process of organizing a company
  • Reflect about gaining goals (demand for sales/turnover)
Learning Outcome - Reflection

The student should through participation achieve experiences with real choices connected to idea, commercialism, registration and operation of a company. An the capacity for critical reflection on ethical and economic consequences related to the way firms and industries are organized from idea to operation.

Course content
  • The business idea and the entrepreneur's resources
  • Entrepreneurship theory
  • Choice of business platform, registration
  • Company organization and governance
  • Networks and alliances
  • Product/services
  • Marketing, sales and distribution
  • Financing and budgeting
  • Business plan and pitching
  • Exit or future growth
Learning process and requirements to students

The course is based on classroom lectures and active participationin class is expected. Attendance will be registered. The students shall participate in a business start-up, either through a Student company-format of Ungt Entreprenørskap, UE, (Junior Achievement - Young Enterprise Norway) or a company in which the student has active ownership. The students shall give 1 curriculum-relevant presentation of the business idea and a pitch, and exercise in class presentation techniques and sales. All enterprises are invited to participate in the regional student enterprise competition. The UE-student enterprises have the opportunity to qualify for the national competition. 

Submissions must be done ​​individually, exceptfor the essay related to curriculum andthe business plan which may be solved in groups. 

Following elements: 

  • Business plan (12 pages)  
  • Documentation on achieved sales or interview and reflection (2 pages) 
  • Essay with a reflection on the learning process of own business creation (2 pages) 
  • Written confirmation that a student company has been established, or confirmation of own company (self employment) 
  • Written confirmation of termination, or continuation of the company, without supervision 

In addition to the above elements, the students are evaluated in the following: 

  • 1 oral presentation/examination (individual or in groups of max 5 students) about one week after the deadline of the written assignments.

This is a course with continuous assessment (several exam components) and one final exam code. Each exam component is graded by using points on a scale from 0-100. The components will be weighted together according to the information in the course description in order to calculate the final letter grade for the examination code (course). Students who fail to participate in one/some/all exam elements will get a lower grade or may fail the course. You will find detailed information about the point system and the cut off points with reference to the letter grades when the course start.

At re-sit all exam components must, as a main rule, be retaken during next scheduled course.

Software tools
No specified computer-based tools are required.
Additional information

A re-sit exam is held in connection with the next ordinary examination in the course. For a re-sit exam, all components of the exam have to be taken in their entirety.


Higher Education Entrance Qualification.

Required prerequisite knowledge

ENT 3400 Introduction to Entrepreneurship or equivalent experience with development of a business planl

Exam category: 
Form of assessment: 
Written submission
Group/Individual (1 - 5)
1 Semester(s)
The items to be included are explained under the section Learning process and requirements.
Exam code: 
Grading scale: 
Point scale leading to ECTS letter grade
All components must, as a main rule, be retaken during next scheduled course
Exam category: 
Form of assessment: 
Group/Individual (1 - 5)
30 Minute(s)
Exam code: 
Grading scale: 
Point scale leading to ECTS letter grade
All components must, as a main rule, be retaken during next scheduled course
Exam organisation: 
Continuous assessment
Grading scale: 
Total weight: 
Student workload
36 Hour(s)
Student's own work with learning resources
82 Hour(s)
Group work / Assignments
82 Hour(s)
Work with own enterprise
Sum workload: 

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.