MRK 3550 Cross Cultural Management
MRK 3550 Cross Cultural Management
In this course, students gain knowledge and skills useful for an international management career. Cross cultural management is a field of research close to international business and intercultural communication studies. The students will learn of key cultural dimensions, management issues that emerge as the result of cultural differences between two countries, and ways to deal the issues. This course is designed to give Bachelor of International Management students tools to prepare for their experiences for their third year abroad and for exchange students to reflect on practical uses of their international experiences.
After completed course students shall have:
- Knowledge of the main theories in the field of cross-cultural management.
- Knowledge of how cultural differences affect multinational companies.
- Understanding of ethical dilemmas generated by cultural differences.
After completed course students will be able to:
- Apply cultural dimensions for practical analysis of a cross-cultural management issue in a multinational company.
- Ability to analyze opportunities and challenges of cultural diversity in international business settings.
After completing the course the student will have
Awareness of the need to balance ethical integrity with respect for cultural differences.
Awareness of the effects of discrimination, prejudice and stereotyping in international management.
- Major streams in intercultural management research.
- Concepts of culture.
- Analysing multinationals from Europe, the Americas, Australasia, Africa, Asia and the Middle East.
- Intercultural management issues:
- communication
- negotiation
- marketing
- individuals, teams, organizations
- Ethics and empathy - training in intercultural comptenece.
Classroom sessions include introductions to intercultural management theory and cases from multinational companies, group discussions and interactive presentation software. Asynchronous material includes video-taped exercises, self-tests, and case studies.
Students who are going to take the resit exam can take the exam in the same exam codes as ordinary students. The questions in the exam text will be differentiated and embrace both ordinary students and resit students. This applies to autumn 2024 and spring 2025.
Higher Education Entrance Qualification
Disclaimer
Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.
Business communication, cross-cultural management and intercultural communication undergraduate courses or equivalent international experience.
| Assessments |
|---|
Exam category: School Exam Form of assessment: Structured Test Exam/hand-in semester: First Semester Weight: 30 Grouping: Individual Duration: 1 Hour(s) Comment: Mid-term MCQ (multiple-choice), which must be resolved in WISEflow. Automated, individual feedback and general feedback from professors. This exam element comes before the consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35504 Grading scale: ECTS Resit: Examination every semester |
Exam category: Submission Form of assessment: Submission PDF Exam/hand-in semester: First Semester Weight: 70 Grouping: Group (1 - 3) Duration: 1 Semester(s) Comment: Consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35505 Grading scale: ECTS Resit: Examination every semester |
All exams must be passed to get a grade in this course.
| Activity | Duration | Comment |
|---|---|---|
Teaching | 24 Hour(s) | Lectures |
Webinar | 2 Hour(s) | 2 webinars available for all BI campuses. |
Student's own work with learning resources | 94 Hour(s) | Read/work with the textbooks and other sources, term paper writing |
Digital resources | 24 Hour(s) | Asynchronous tasks on It's Learning, pre- and post lectures. |
Feedback activities and counselling | 16 Hour(s) | Preparation and supervision of term paper draft, in groups |
Individual problem solving | 40 Semester(s) | Prepare for the MCQ |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.