MRK 3550 Cross Cultural Management
MRK 3550 Cross Cultural Management
During this Cross Cultural Management course, students will further develop skills needed for international management. The core of the course is how management tasks such as planning, staffing, organising, directing and planning operations are affected by cultural differences. Hence, developing cross-cultural management skills are crucial for an international career.
Cross cultural management uses an interdisciplinary approach with perspectives from the management fields international business and intercultural communication. Classroom sessions will be based on international research discussions, group work simulations, video-taped exercises and case studies. Findings from cross-country market research and cases will focus on issues related to international companies operating in two or more culturally different countries. This course will help students prepare and deal with their experiences as exchange students.
After completed course students shall have:
- Knowledge of the main theories in the field of cross-cultural management.
- Knowledge of how cultural differences affect international management.
- Understanding of ethical dilemmas generated by cultural differences.
After completed course students will be able to:
- Gather and check reliability of factual data on corporate and national cultures.
- Apply culture theory to analyse international management issues.
- Ability to suggest solutions to managers on how to deal with cross-cultural conflicts and ethical dilemmas.
After completing the course the student will have
Awareness of the need to balance ethical integrity with respect for cultural differences.
Awareness of the effects of discrimination, prejudice and stereotyping in international management.
- Understanding key cross-cultural theory and terminology. Culture theory’s roots in anthropology and communication studies, Hofstede, GLOBE, Trompenaars, Schein, Adler, Hall.
- Differences in business behavior in key regions, Europe, Americas, Australasia, Africa, Asia, the Middle East.
- Knowledge of the countries program students may choose for the year abroad (not relevant for exchange students coming to Norway).
- Cross-border market research
- Corporate culture, structure and global strategy
- Managing cultural differences: negotiations, leadership, conflict resolution, marketing, IHRM, diversity management, global teams, work life
- Ethical dilemmas, discrimination, prejudice, stereotyping
- Intercultural communication competence
Students are expected to use Internet during the course.
There will be a re-sit examination in MRK 35501 autumn 2022 and last time spring 2023. The re-sit examination will be a project assignment.
Higher Education Entrance Qualification
Disclaimer
Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.
SPÅ 2901 Intercultural communication and ethical awareness: undergraduate course or equivalent international experience.
| Assessments |
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Exam category: Submission Form of assessment: Structured test Weight: 20 Grouping: Individual Duration: 1 Hour(s) Comment: Mid-term MCQ (multiple-choice), which must be resolved within a given period of time. In WISEflow. Automated, individual feedback and general feedback from professors. This exam element comes before the consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35502 Grading scale: ECTS Resit: Examination every semester |
Exam category: Submission Form of assessment: Written submission Weight: 80 Grouping: Group (1 - 3) Duration: 1 Semester(s) Comment: Consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35503 Grading scale: ECTS Resit: Examination every semester |
All exams must be passed to get a grade in this course.
| Activity | Duration | Comment |
|---|---|---|
Teaching | 24 Hour(s) | Lectures |
Webinar | 2 Hour(s) | 2 webinars available for all BI campuses. |
Student's own work with learning resources | 94 Hour(s) | Read/work with the textbooks and other Sources, term paper writing |
Digital resources | 24 Hour(s) | Asynchronous tasks on It's Learning, pre- and post lectures. |
Feedback activities and counselling | 16 Hour(s) | Preparation and supervision of term paper draft, in groups |
Individual problem solving | 40 Semester(s) | Prepare for the MCQ |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.