MRK 3550 Cross Cultural Management
MRK 3550 Cross Cultural Management
In this course, students gain knowledge and skills useful for an international management career. Cross cultural management is a field of research close to international business and intercultural communication studies. The students will learn of key cultural dimensions, management issues that emerge as the result of cultural differences between two countries, and ways to deal the issues. This course is designed to give Bachelor of International Management students tools to prepare for their experiences for their third year abroad and for exchange students to reflect on practical uses of their international experiences.
After completed course students shall have:
- Knowledge of the main theories in the field of cross-cultural management.
- Knowledge of how cultural differences affect multinational companies.
- Understanding of ethical dilemmas generated by cultural differences.
After completed course students will be able to:
- Apply cultural dimensions for practical analysis of a cross-cultural management issue in a multinational company.
- Ability to identify solutions that are culturally and ethically acceptable to managers, customers or employees from two culturally different countries.
After completing the course the student will have
Awareness of the need to balance ethical integrity with respect for cultural differences.
Awareness of the effects of discrimination, prejudice and stereotyping in international management.
- Cross-cultural management research paradigms.
- Key cross-cultural concepts. Their similarities, differences and how to apply them (Geert Hofstede, GLOBE, Alfons Trompenaars, Edward Hall).
- Business behavior in different regions, Europe, Americas, Australasia, Africa, Asia, the Middle East.
- Consequences of cultural differences for:
- negotiations
- conflict resolution
- marketing
- human resource management
- strategy and organizing
- leadership and teamwork
- accounts and financial reporting
- communication
- Ethics and empathy - Intercultural communicative competence.
Classroom sessions will include introductions to cross-culture theory and cases from multinational companies operating in two or more culturally different countries, group discussions and interactive presentation software. Online session includes video-taped exercises, self-tests, and case studies.
As of autumn 2023 the form of evaluation in this course has changed.
Re-sit examinations is offered in the former exam codes MRK 35502 and MRK 35503 in autumn 2023 and last time in spring 2024. MRK 35502 wil be arranged as a school exam.
Higher Education Entrance Qualification
Disclaimer
Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.
Intercultural communication and ethical awareness undergraduate courses or equivalent international experience.
Assessments |
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Exam category: Submission Form of assessment: Structured test Invigilation Weight: 30 Grouping: Individual Support materials:
Duration: 1 Hour(s) Comment: Mid-term MCQ (multiple-choice), which must be resolved in WISEflow. Automated, individual feedback and general feedback from professors. This exam element comes before the consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35504 Grading scale: ECTS Resit: Examination every semester |
Exam category: Submission Form of assessment: Written submission Weight: 70 Grouping: Group (1 - 3) Duration: 1 Semester(s) Comment: Consultancy report. All exams must be passed to obtain a final grade in the course. Exam code: MRK 35505 Grading scale: ECTS Resit: Examination every semester |
All exams must be passed to get a grade in this course.
Activity | Duration | Comment |
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Teaching | 24 Hour(s) | Lectures |
Webinar | 2 Hour(s) | 2 webinars available for all BI campuses. |
Student's own work with learning resources | 94 Hour(s) | Read/work with the textbooks and other Sources, term paper writing |
Digital resources | 24 Hour(s) | Asynchronous tasks on It's Learning, pre- and post lectures. |
Feedback activities and counselling | 16 Hour(s) | Preparation and supervision of term paper draft, in groups |
Individual problem solving | 40 Semester(s) | Prepare for the MCQ |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.