KLS 3501 Digitalization in Creative Industry
This course takes up the challenges and possibilities for creative industry as a result of digitalization. The use of digital technology has broad consequences with regard to how content is created, diffused and experienced. Digitalisation also creates new possibilities and challenges for financing, communication and marketing in creative industries. In the course, emphasis is put on students developing an understanding of the questions facing creative industries as a result of digitalization. Emphasis is put on students being able to develop an understanding of the main challenges creative industry faces as a result of digitalization and the skills it requires to use digital tools.
Students will acquire an understanding of what digital technology is and how digitalization creates new conditions for creative industries and opens up for possibilities and challenges with regard to how you can operate in different parts of the creative industry value chain.
Students shall develop skills in using digital tools in creative industries, such as in marketing creative products and services through the use of social media, financing projects through crowdfunding and using data analytics.
Students shall develop their ability to reflect upon what the use of digital tools means in a social perspective and to better understand ethical issues that arise in the wake of the digitalization of creative industry.
- How to understand digitalization – historically and at present
- Big data, algorithms, new platforms and how they can be used in creative industries
- Digital business structures and business models
- Use of social media and digital marketing in creative industry
- Big data and algorithms in a social perspective
- Ethics and the net
30 hours of teaching will be provided. As a part of the learning process, students will present a project for the class. Counseling will be provided for the project in connection with the lectures.
Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.
Form of assessment:
Examination when next scheduled course
|Group (2 - 3)
|Form of assessment:
|Examination when next scheduled course
Feedback activities and counselling
Prepare for teaching
Student's own work with learning resources
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.