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EXC 3505 Strategy

EXC 3505 Strategy

Course code: 
EXC 3505
Department: 
Strategy and Entrepreneurship
Credits: 
7.5
Course coordinator: 
Brooklynn Zhu
Course name in Norwegian: 
Strategy
Product category: 
Bachelor
Portfolio: 
Bachelor - Common Courses
Semester: 
2023 Spring
Active status: 
Active
Level of study: 
Bachelor
Teaching language: 
English
Course type: 
One semester
Introduction

The course focuses on an overview of the field of strategy, and strategic choices on the top level of the organization. The course will give insights into strategic frameworks and tools, and will be related to strategic options in practice through an understanding of strategic processes.

Learning outcomes - Knowledge

During the course students should:

  • Develop a good understanding of strategic leadership, including management and development of the resources of the organization.
  • Make use of analysis tools to assess the strategic position of an organization
  • Learn about problems and methods connected with development in different kinds of organizations, small as well as large ones, and in different industries.
  • Acquire an understanding of how strategy integrates different knowledge areas, such as business economics, logistics, organization theory and marketing.
  • Be able to focus on decision making and the use of practical tools in situations with conflicting objectives.
Learning outcomes - Skills

After completion of the course students will:

  • Be able to structure the values of an organization, and develop vision and mission statements.
  • Structure a strategic decision problem by formulating objectives and decision alternatives, and perform a strategic analysis to provide a basis for choice.
  • Understand the interdependence of strategy with other managerial disciplines.
  • Identify and reflect upon implementation issues
General Competence

The students will develop an awareness of the importance of corporate responsibility and how ethics, stakeholder values and value creation connect.

Course content
  • The concept of strategy
  • Vision and mission
  • Value structuring and goal formulation
  • Internal analysis, industrial analysis, Porter's five forces, value configuration, PESTEL
  • Strategic choice
  • Business and corporate strategies
  • International strategy
  • Innovation
  • Evaluation of alternatives
  • Implementation of strategy - strategy in action
Teaching and learning activities

The learning process involves plenary lectures, discussions, group presentation of a self-selected strategic decision problem and the writing of a project paper, including a video production. 

The students (in groups of at least three and no more than six) must routinely submit their planned solution process.

Software tools
No specified computer-based tools are required.
Qualifications

Higher Education Entrance Qualification

Disclaimer

Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.

Required prerequisite knowledge

No specific prerequisites required.

Exam categoryWeightInvigilationDurationGroupingComment exam
Exam category:
Submission
Form of assessment:
Written submission
Exam code:
EXC35054
Grading scale:
ECTS
Grading rules:
Two examiners
Resit:
Examination when next scheduled course
60No1 Semester(s)Group (3 - 6)The project is handed out when the semester starts and can be solved in groups of at least three, and no more than six students. Submission at the end of the semester. All exams must be passed to obtain a final grade in the course.
Exam category:
Submission
Form of assessment:
Written submission
Exam code:
EXC35055
Grading scale:
ECTS
Grading rules:
Two examiners
Resit:
Examination when next scheduled course
40No5 Hour(s)Individual Conducted as home exam. All exams must be passed to obtain a final grade in the course.
Exams:
Exam category:Submission
Form of assessment:Written submission
Weight:60
Invigilation:No
Grouping (size):Group (3-6)
Duration:1 Semester(s)
Comment:The project is handed out when the semester starts and can be solved in groups of at least three, and no more than six students. Submission at the end of the semester. All exams must be passed to obtain a final grade in the course.
Exam code:EXC35054
Grading scale:ECTS
Resit:Examination when next scheduled course
Exam category:Submission
Form of assessment:Written submission
Weight:40
Invigilation:No
Grouping (size):Individual
Duration:5 Hour(s)
Comment:Conducted as home exam. All exams must be passed to obtain a final grade in the course.
Exam code:EXC35055
Grading scale:ECTS
Resit:Examination when next scheduled course
Type of Assessment: 
Ordinary examination
All exams must be passed to get a grade in this course.
Total weight: 
100
Student workload
ActivityDurationComment
Teaching
33 Hour(s)
Feedback activities and counselling
6 Hour(s)
Group presentations in class
Group work / Assignments
30 Hour(s)
Information retrieval
Student's own work with learning resources
30 Hour(s)
Group work / Assignments
40 Hour(s)
Group work / Assignments
5 Hour(s)
Analysis of decision problem
Examination
56 Hour(s)
Writing the term paper
Sum workload: 
200

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.