EXC 3505 Strategy
EXC 3505 Strategy
The course focuses on an overview of the field of strategy, and strategic choices on the top level of the organization. The course will give insights into strategic frameworks and tools, and will be related to strategic options in practice through an understanding of strategic processes.
During the course students should:
- Develop a good understanding of strategic leadership, including management and development of the resources of the organization.
- Make use of analysis tools to assess the strategic position of an organization
- Learn about problems and methods connected with development in different kinds of organizations, small as well as large ones, and in different industries.
- Acquire an understanding of how strategy integrates different knowledge areas, such as business economics, logistics, organization theory and marketing.
- Be able to focus on decision making and the use of practical tools in situations with conflicting objectives.
After completion of the course students will:
- Be able to structure the values of an organization, and develop vision and mission statements.
- Structure a strategic decision problem by formulating objectives and decision alternatives, and perform a strategic analysis to provide a basis for choice.
- Understand the interdependence of strategy with other managerial disciplines.
- Identify and reflect upon implementation issues
The students will develop an awareness of the importance of corporate responsibility and how ethics, stakeholder values and value creation connect.
- The concept of strategy
- Vision and mission
- Value structuring and goal formulation
- Internal analysis, industrial analysis, Porter's five forces, value configuration, PESTEL
- Strategic choice
- Business and corporate strategies
- International strategy
- Innovation
- Evaluation of alternatives
- Implementation of strategy - strategy in action
The learning process involves plenary lectures,discussions, group presentation of a self selected strategic decision problem and the writing of a project paper, including av video production.
The students (in groups of at least three and no more than six) must routinely submit their planned solution process.
Higher Education Entrance Qualification.
No specific prerequisites requried.
| Assessments |
|---|
Exam category: Submission Form of assessment: Written submission Weight: 100 Grouping: Group (3 - 6) Duration: 1 Semester(s) Exam code: EXC35053 Grading scale: ECTS Resit: Examination when next scheduled course |
| Activity | Duration | Comment |
|---|---|---|
Teaching | 33 Hour(s) | |
Other in classroom | 6 Hour(s) | Group presentations in class |
Group work / Assignments | 30 Hour(s) | Information retrieval |
Student's own work with learning resources | 30 Hour(s) | |
Group work / Assignments | 40 Hour(s) | |
Group work / Assignments | 5 Hour(s) | Analysis of decision problem |
Examination | 56 Hour(s) | Writing the term paper |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.
The submission shall also contain a link to a video, where the submitted project paper shall be presented by the / those students who have solved it. The video must deal with the project paper and related theory, and have a Maximum duration of 10 minutes. All group members will receive the same grade.
The text in the submission, will count 60% of final grade.
The video in the submission, will count 40% of final grade.