KLS 3630 Film, Television and Digital Media

KLS 3630 Film, Television and Digital Media

Course code: 
KLS 3630
Department: 
Communication and Culture
Credits: 
7.5
Course coordinator: 
Terje Gaustad
Product category: 
Bachelor
Portfolio: 
Bachelor of Creative Industries Management - Programme Courses
Semester: 
2018 Autumn
Active status: 
Active
Teaching language: 
Norwegian
Course type: 
One semester
Introduction

More than perhaps in any other industry, the film, TV and digital media industries are dependent on a balance and interplay between the creative and artistic aspects on the one hand and the economic and administrative aspects on the other. These industries are primarily project-based, and each project may demand significant resources, which again places a high demand on economic and administrative competences. Yet, such competences are of little value unless they also preserve the artistic and creative processes that are the basis for the industries' value creation.

The course takes a primarily strategic and economic perspective on the industry and contains three main sections: First, the industry value configuration system and its institutional environment are analyzed to provide a sectored overview over the players and their interactions. Attention is then turned to the markets, including the audience market, the markets between producers, distributors and retailers/outlets, as well as the industry labor markets. Finally, cash flow and financial project analysis is applied to create break-even estimates for specific films and to better understand the impact of and dependence on public subsidy and the risk-exposure of distributors, producers and investors.

While focus is primarily on the Norwegian industry, it is emphasized how what is seen in Norway is a case of how the industry works internationally, only in thsi case shaped by the particular institutional environment and market conditions under which the Norwegian industry operates.

Learning outcomes - Knowledge

The student will gain knowledge of the film, TV and digital media industries' value systems and organization, their economies and driving forces, as well as their institutional environment.

Learning outcomes - Skills

The student will develop skills to (a) carry out basic analyses of film, TV and digital media projects, (b) identify and analyze industry challenges, and (c) communicate his/her analyses and recommendations from a industry perspective through professional writing.

Learning Outcome - Reflection

The course will promote respect, understanding and tolerance for both the artistic and commercial values governing the film, TV and digital media industries and for the dilemmas and tensions that may arise between these sets of values.

Course content
  • Political perspective: The Norwegian and International Industries
  • Business Structure and Organization
  • Production
  • Marketing
  • Distribution
  • Exhibition
  • Key Economic Characteristics
  • Transactions and Rights Management
  • Product and Cash Flows
  • Project Financing
  • Financial Project Analysis
  • Relationships to other Creative Industries
Learning process and requirements to students

The course includes lectures, as well as case work, presentations and discussions in class. 

Software tools
No specified computer-based tools are required.
Additional information

Re sit examination
Students that have not met the coursework requirements, must complete the exercises during the next scheduled course.

Students that have not passed the written examination or who wish to improve their grade may re take the examination in conjunction with this course's scheduled exam.

Qualifications

Higher Education Entrance Qualification.

Required prerequisite knowledge

No particular prerequisites.

Mandatory courseworkCourseworks givenCourseworks requiredComment coursework
Mandatory43The course has 4 assignments which are due before they are discussed in class, and 3 of 4 must be approved for a student to participate in the examination.
Mandatory coursework:
Mandatory coursework:Mandatory
Courseworks given:4
Courseworks required:3
Comment coursework:The course has 4 assignments which are due before they are discussed in class, and 3 of 4 must be approved for a student to participate in the examination.
Exam categoryWeightInvigilationDurationGroupingComment exam
Exam category:
Submission
Form of assessment:
Written submission
Exam code:
KLS36301
Grading scale:
ECTS
Grading rules:
Internal and external examiner
Resit:
Examination every semester
100No2 Week(s)Group/Individual (1 - 4)
Exams:
Exam category:Submission
Form of assessment:Written submission
Weight:100
Invigilation:No
Grouping (size):Group/Individual (1-4)
Duration:2 Week(s)
Comment:
Exam code: KLS36301
Grading scale:ECTS
Resit:Examination every semester
Exam organisation: 
Ordinary examination
Total weight: 
100
Workload activityDurationType of durationComment student effort
Teaching24Hour(s)
Review of assignments in plenary3Hour(s)Feedback and discussions.
Prepare for teaching16Hour(s)
Submission(s)29Hour(s)
Self study88Hour(s)
Examination40Hour(s)
Expected student effort:
Workload activity:Teaching
Duration:24 Hour(s)
Comment:
Workload activity:Review of assignments in plenary
Duration:3 Hour(s)
Comment:Feedback and discussions.
Workload activity:Prepare for teaching
Duration:16 Hour(s)
Comment:
Workload activity:Submission(s)
Duration:29 Hour(s)
Comment:
Workload activity:Self study
Duration:88 Hour(s)
Comment:
Workload activity:Examination
Duration:40 Hour(s)
Comment:
Sum workload: 
200

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.

Talis literature

Obligatorisk/Compulsory

Book
Authors/Editors År Tittel Edition Publisher StudentNote
Squire, Jason 2017 The Movie Business Book 4th ed. Kapitler: 1, 2, 3, 5, 12, 17, 19, 22, 25, 26, 27, 29 og 33.
Chapter
Authors/Editors År Tittel Journal Edition Publisher StudentNote
Helgesen, Thorleif; Gaustad, Terje Medierettigheter Medierettigheter Kapittel 8. s. 129-160
Benjamin, Linda Release Windows and Revenues Streams Release Windows and Revenues Streams Kapittel 25. s. 329-352
Haimoff, Ilan Studio Accounting Studio Accounting Kapittel 26. s. 353-368
Owen, Bruce M.; Wildman, Steven S. Windowing Windowing I Kapittel 2 : The Supply of Programming. s. 26-38
Article
Authors/Editors År Tittel Edition Publisher StudentNote
Berinato, Scott 2014-10-22 Cable Providers Win Even in an a La Carte World.
Chalaby, Jean K. 2016-02 Television and Globalization: The TV Content Global Value Chain
Chisholm, Darlene C.; Fernández-Blanco, Víctor; Abraham Ravid, S.; David Walls, W. 2015-2 Economics of motion pictures: the state of the art
Craig, C. Samuel; Greene, William H.; Versaci, Anthony 2015-03 E-Word of Mouth: Early Predictor Of Audience Engagement
Gaustad, Terje 2009-01-1 Sweetening the Deal
Gaustad, Terje 2009 Internett-basert piratkopiering av musikk og film
Terje Gaustad 2017/08/04 Det smale mangfoldet: kinomarkedet etter digitaliseringen
Terje Gaustad 2013/06/12 Opphavsrett som filmpolitisk virkemiddel
Grugulis, Irena; Stoyanova, Dimitrinka 2012-10 Social Capital and Networks in Film and TV: Jobs for the Boys?
Gunnar Iversen 2013/06/12 Fra kontroll til næringsutvikling – en introduksjon til norsk filmpolitikk 1913–2013
Musso, Juliet; Billier, Robert; Myrtle, Robert 2000 Tradecraft: Professional Writing as Problem Solving
Samit, Jay 2015 OTT Video Is Creating Cord-Extenders, Not Cord-Cutters.
Gaustad, T., M.G. Theie, I. Eidsvold-Tøien, Ø. Torp, A. Espelien og A-B. Gran Utredning av pengestrømmene i verdikjeden for norske filmer og serier Menon-Publikasjon nr. 5/2018 kap. 2 – 6.
Webpage
Authors/Editors Tittel Journal URL Publisher StudentNote
Sundet, Vilde Schanke «Det er bare du som kan føle det du føler» – emosjonell investering og engasjement i nettdramaet SKAM | 16:9 filmtidsskrift «Det er bare du som kan føle det du føler» – emosjonell investering og engasjement i nettdramaet SKAM | 16:9 filmtidsskrift Resource 16:9 filmtidsskrift
Book
Authors/Editors År Tittel Edition Publisher StudentNote
Finney, Angus; Triana, Eugenio cop. 2015 The international film business: a market guide beyond Hollywood 2nd ed Routledge
Caves, Richard E. 2000 Creative industries: contracts between art and commerce Harvard University Press
Eberts, Jake; Ilott, Terry 1990 My indecision is final: the spectacular rise and fall of Goldcrest Films, the independent studio that challenged Hollywood Atlantic Monthly Press
Elberse, Anita 2013 Blockbusters: hit-making, risk-taking, and the big business of entertainment Henry Holt
Marich, Robert 2013 Marketing to moviegoers: a handbook of strategies and tactics 3rd ed Southern Illinois University Press Kap. 1 - 8
Puttnam, David; Watson, Neil 1997 The undeclared war: the struggle for control of the world's film industry HarperCollinsPublisher Utsolgt fra forlaget.

No importance set

Chapter
Authors/Editors År Tittel Journal Edition Publisher StudentNote
Caves, Richard E. The Nurture of Ten-Ton Turkeys The Nurture of Ten-Ton Turkeys Kapittel 8. s. 136-145