KLS 3553 Starting a Venture in Creative Industry

KLS 3553 Starting a Venture in Creative Industry

Course code: 
KLS 3553
Department: 
Communication and Culture
Credits: 
7.5
Course coordinator: 
Thomas Hoholm
Course name in Norwegian: 
Oppstart av bedrift i kreativ næring
Product category: 
Bachelor
Portfolio: 
Bachelor of Creative Industries Management - Programme Courses
Semester: 
2024 Spring
Active status: 
Active
Level of study: 
Bachelor
Teaching language: 
Norwegian
Course type: 
One semester
Introduction

Entrepreneurship is a key competence in today's working life in general and in creative industries in particular. The course is based on the model from the start-up course at the Bachelor program in Entrepreneurship, but focused on creative industry.

This is a practical course where the students work with problem solving, idea development, commercialization and setting up a business within the creative industry. During the course, the students will start, run and possibly close a business, either as a student company or as an ordinary company. Participation in hours and work is expected beyond the lectures. Throughout the semester, students will submit weekly logs. Participation in classes and work beyond the lectures is expected. 

Learning outcomes - Knowledge

During the course, students will acquire general knowledge of:

  • How to identify a business idea, form a team, register, startup and operate
  • Challenges related to startup, resources and time
  • Opportunities and challenges in market segmentation and sales to the corporate and retail markets
  • Network utilization in practice
Learning outcomes - Skills
  • Ability to operationalize a business model and a business plan
  • Validate and clarify market potential for your startup
  • Be able to present the core idea, what is done and that can be done better
  • Use tools to convey status reports to the class and lecturer
  • Experience in collaboration to reach a startup (corporate) goal
  • Reflect on goal achievement 
General Competence

Through participation, students will gain experience with real choices related to the idea, commercialization, registration and operation of a company. Secondly, the ability to critically reflect on the ethical and economic consequences of how the process works from idea to operation. Communication within the team, feedback exercises and reflection is central to the course.

Course content

Step 0: Inspiration
Step 1: Personality, motivation and values
Step 2: Team and network
Step 3: Ideation, problem statement and registration
Step 4: Business model
Step 5: Testing, feedback and learning
Step 6: Segmentation
Step 7: Value, stakeholders and product brochure
Step 8: The sales process
Step 9: Finance
Step 10: Business plan
Step 11: Pitch and presentation

Teaching and learning activities

The teaching deals with central themes in starting and organizing a new business, but emphasizes progress and sharing. Students will prepare a dated weekly log throughout the semester based on reflection questions presented in each lesson. 

Sales and status presentations are practiced in the lectures.

Feedback is also provided on the business plan before final submission.

Software tools
No specified computer-based tools are required.
Qualifications

Higher Education Entrance Qualification

Disclaimer

Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.

Assessments
Assessments
Exam category: 
Submission
Form of assessment: 
Written submission
Weight: 
40
Grouping: 
Group/Individual (1 - 3)
Duration: 
1 Semester(s)
Comment: 
All exams must be passed to obtain a final grade in the course.
Exam code: 
KLS 35533
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Exam category: 
Activity
Form of assessment: 
Oral examination
Weight: 
40
Grouping: 
Group/Individual (1 - 3)
Duration: 
20 Minute(s)
Comment: 
All exams must be passed to obtain a final grade in the course.
Exam code: 
KLS 35534
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Exam category: 
Submission
Form of assessment: 
Written submission
Weight: 
20
Grouping: 
Individual
Duration: 
1 Semester(s)
Comment: 
All exams must be passed to obtain a final grade in the course.
Exam code: 
KLS 35535
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Type of Assessment: 
Ordinary examination
All exams must be passed to get a grade in this course.
Total weight: 
100
Student workload
ActivityDurationComment
Teaching
36 Hour(s)
Group work / Assignments
82 Hour(s)
Student's own work with learning resources
82 Hour(s)
Sum workload: 
200

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.