KLS 3553 Starting a venture in creative industry

KLS 3553 Starting a venture in creative industry

Course code: 
KLS 3553
Department: 
Communication and Culture
Credits: 
7.5
Course coordinator: 
Silje Katinka Jansen
Course name in Norwegian: 
Oppstart av bedrift i kreativ næring
Product category: 
Bachelor
Portfolio: 
Bachelor of Creative Industries Management - Programme Courses
Semester: 
2021 Spring
Active status: 
Active
Level of study: 
Bachelor
Teaching language: 
Norwegian
Course type: 
One semester
Introduction

Entrepreneurship is a key competence in today's working life in general and in creative industries in particular. The course is based on the model from the start-up course at the Bachelor program in Entrepreneurship, but focused on creative industry.

This is a practical course where the students work with problem solving, idea development, commercialization and setting up a business within the creative industry. During the course, the students will start, run and possibly close a business, either as a student company or as an ordinary company. The course follows the framework for JA Worldwide. Participation in hours and work is expected beyond the lectures. Status reports prior to each lecture through short videos. There are sales requirements for the student companies that are set in consultation with the class. 

Learning outcomes - Knowledge

During the course, students will acquire general knowledge of:

  • How to identify a business idea, form a team, register, startup and operate
  • A startup company's operational functions and management systems
  • Challenges related to startup, resources and time
  • Opportunities and challenges in marketing and sales to the corporate and retail markets
  • Network utilization in practice
Learning outcomes - Skills
  • Ability to operationalize a business plan
  • Validate and clarify market potential for your startup
  • Be able to present the core idea, what is done and that can be done better
  • Use video tools to convey status reports to the class and lecturer
  • Experience in collaboration to reach a startup (corporate) goal
  • Designing, implementing and reflecting on a company's organizational process
  • Reflect on goal achievement (turnover requirements)
General Competence

Through participation, students will gain experience with real choices related to the idea, commercialization, registration and operation of a company. Secondly, the ability to critically reflect on the ethical and economic consequences of how the process works from idea to operation. Communication within the team, feedback exercises and reflection is central to the course.

Course content
  • Entrepreneurship in creative industry
  • Business idea and contractor's resource base
  • Entrepreneurship Theory
  • Choice of company form, registration
  • Organization and management
  • Networks and alliances
  • Product / Service
  • Marketing, sales and distribution
  • Financing and budgeting for startups
  • Business plan and pitching
  • Exit or further growth?
Teaching and learning activities

The teaching deals with central themes in starting and organizing a new business, but emphasizes progress and sharing. Students will prepare a dated weekly written log throughout the semester based on reflection questions presented in each lesson. This log forms the basis for the written assessment in the course.

After organizing and selecting themes for their startup, the students will deliver status videos on Itslearning. These videos also form the basis of the oral assessment in the course. Sales and status presentations are practiced in the lectures.

Feedback is also provided on the business plan before final submission.

Software tools
No specified computer-based tools are required.
Additional information

Det tilbys kontinuasjon i følgende eksamenskoder våren 2021 og sist gang våren 2022:

KLS 35531 Skriftlig innlevering som teller 60 %, i gruppe på 1 – 3 studenter over ett semester og

KLS 35532 Muntlig eksamen som teller 40 %, i gruppe på 1 – 3 i 20 minutter.

Qualifications

Higher Education Entrance Qualification

Covid-19

Due to the Covid-19 pandemic, there may be deviations in teaching and learning activities as well as exams, compared with what is described in this course description.

Assessments
Assessments
Exam category: 
Submission
Form of assessment: 
Written submission
Weight: 
40
Grouping: 
Group/Individual (1 - 3)
Duration: 
1 Semester(s)
Comment: 
Part 1 A written business plan, maximum 15 pages, accounts for 70% of the grade. Accurate times for submissions are stated at the start of the course.

Both parts must be passed to achieve final grade. Time for the individual submissions and oral exam is stated at the start of the course.

Evaluation code (s)
KLS 35x3 - Process evaluation, counts 100% to achieve final grade in the course Start of business in creative industry, 7.5 credits.

All aids are allowed. The examination information on the student portal @BI explains the use of assistive technology during a written school examination. Pay special attention to the use of calculator. https://at.bi.no/NO/Pages/Exa_Hjelpemidler-til-eksamen.aspx

Re-take
A re-sit exam will be held at the next ordinary completion of the course. Upon continuation, all examination components must be retaken
Exam code: 
KLS 35533
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Exam category: 
Activity
Form of assessment: 
Oral examination
Weight: 
40
Grouping: 
Group/Individual (1 - 3)
Duration: 
20 Minute(s)
Comment: 
Oral examination will take place after submission. During the oral exam, the business plan and concept must be presented by the candidates, and there will be questions from the examiners.

Both written and oral exam must be passed to obtain final grade in the course.
Exam code: 
KLS 35534
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Exam category: 
Submission
Form of assessment: 
Written submission
Weight: 
20
Grouping: 
Individual
Duration: 
1 Semester(s)
Exam code: 
KLS 35535
Grading scale: 
ECTS
Resit: 
Examination when next scheduled course
Type of Assessment: 
Ordinary examination
All exams must be passed to get a grade in this course.
Total weight: 
100
Student workload
ActivityDurationComment
Teaching
36 Hour(s)
Group work / Assignments
82 Hour(s)
Student's own work with learning resources
82 Hour(s)
Sum workload: 
200

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.