This is an introduction course for students who have interests within artistic and creative industry.  Creative industry embraces a broad segment of cultural and economic activities, such as music, design, film, dance, theatre, visual arts, and games. Here we find aesthetic expressions that challenge and entertain, art that is created for its own purpose, and creative products and services generated on a commercial platform. In these are organizations for which state funding makes up a substantial element of their financing we also find businesses that more or less exclusively generate their income on the market. But what these divisions of the art and creative industries have in common is that they are perceived by many as existentially meaningful. This is given expression by the energy spent by businesses to create content that contributes to covering our need to find meaning in what we do.    

The course provides an introduction to central definitions, structures, logics and transitions that management in art and the creative industries should be aware of. As well as providing access to knowledge regarding the internal aspects of the creative industries, it also provides insight into the industry’s role in society.