APPLIES TO ACADEMIC YEAR 2016/2017
ELE 3733 Starting a venture
Responsible for the course
Department of Strategy
According to study plan
Language of instruction
The course covers how to start up a new business in practice. Students receive training in developing ideas, commercialization and setting up a business. The students will during the course initiate, operate and eventually close down their business, either as "Student" or as an ordinary company. The course follows the framework of Young Entrepreneurs and it is expected high participation in lectures and working outward. It's earnings requirements for student companies is undertaken in consultation with the class.
During the course, the student should acquire general knowledge about:
- From a business idea to registration, start up and ordinary business operation
- A company's operative functions and control systems
- Challenges related to start up, resources and time
- Possibilities and challenges regarding marketing and sales to corporate and retail markets
- Use of networking in practise
- Ability to operate/implement a business plan
- Experience with collaboration to reach a company's goals
- Design, manage and reflect on the process of organizing a company
- Reflect on achievements (sales requirements)
The student shall through participation achieve experience with real choices related to idea, commercialization, registration and operation of a business. And capacity for critical reflection on ethical and economic consequences related to how the process from idea to operation is functioning.
Knowledge of business plans is an advantage, but is not required
Read, Stuart ... [et al.]. 2017. Effectual entrepreneurship. 2nd ed. Routledge
Osterwalder, Alexander and Yves Pigneur. 2010. Business model generation : a handbook for visionaries, game changers, and challengers. Wiley. bok og app. Mer informasjon: www.businessmodelgeneration.com
- The idea of the start-up and the entrepreneur's resource base
- Entrepreneurship theory
- Company organization and governance
- Networks and alliances
- Marketing, sales and distribution
- Finance and budget
- Business plan and pitching
- Exit or further growth?
No special data tools
Learning process and workload
The course is based on classroom lectures. Activ class participation and sharing is expected. Attendance will be registered in each class. The students must participate in a business start-up, either through a Student company-format of Ungt Entreprenørskap, UE, (Junior Achievement - Young Enterprise Norway) or a company in which the student has active ownership.
The students shall in groups present the business ideas and exercise presentation techniques and sales in class. It is recommended participation in the national student enterprise on county level qualifying for the national competition arranged by UE.
The evaluation form of the course is through an individual electronic portfolio, which is part of the evaluation, except for the business plan and a theory assignment to be done in the business group.
The portfolio will consist of the following submissions:
- Business plan (12 pages)
- Essay, theory and discussion (3 pages)
- Documentation on achievements or interview and reflection (2 pages)
- Essay on reflection on learning of own business (2 pages)
- Written confirmation from the establishment of student company, or self-establshed business
- Written confirmation of termination, or continuation on its own.
In addition to the portfolio students will be evaluated on oral presentation(pitcher)/exam (individually or in groups of max 5 students) about one week after submission of the portfolio.
Recommended use of hours:
Use of hours
|Lectures and seminars||
|Work on course literature/written assignments||
|Work on own enterprise||
|Total recommended use of hours||
Final grade for the course is determined on the basis of a process in which the following items are included:
Part 1 - Folder, accounts for 70% of the grade
The portfolio is built up electronically during the semester. For the specification of content in the folder, see the section Learning process and workload. Accurate timing of portfolio assignments will be announced at course start. The works in the electronic folder on It's Learning must be printed in 3 copies and handed in for assessment of each student.
Part 2 - Oral presentation and participation in class accounts for 30% of the grade.
Both parts must be passed to achieve the final grade.
ELE 37331 - Process evaluation, ccounts for 100% of the final grade in the course ELE 3733 Startring a new venture 7.5 ECTS
Examination support materials
All support materials are allowed.
Examination support materials at written examiniations are explained under examination information in the student portal @BI. Please note use of calculator and dictionary. https://at.bi.no/EN/Pages/Exa_Hjelpemidler-til-eksamen.aspx
A re-sit exam is held in connection with the next ordinary examination in the course. For a re-sit exam, all components of the exam have to be taken in their entirety.