EXC 3505 Strategy
EXC 3505 Strategy
The course provides an overview of strategic management. The course focuses on the fundamental frameworks and tools for strategy and how to apply them in various business contexts.
After completion of this course, students should have knowledge of
- the core concepts, tools and frameworks in strategy
- strategy formulation process
- theories that inform the field of strategy
After this course, students should be able to
- apply strategy frameworks to conduct external analysis and internal analysis of a business
- evaluate firm performance and assess strategies
- formulate strategic recommendations to business
After the course students should be able to
- understand how to assess business environment and internal capabilities
- understand how to form strategies for businesses and personal career development
- evaluate businesses
- The concept of strategy
- External analysis
- Internal analysis
- Competitive advantage
- Generic business strategy: differentiation and cost leadership
- Corporate strategy
- Innovation
The learning process involves lectures, discussions, group presentations and the writing of a project paper.
Higher Education Entrance Qualification
Disclaimer
Deviations in teaching and exams may occur if external conditions or unforeseen events call for this.
No specific prerequisites required.
| Assessments |
|---|
Exam category: Submission Form of assessment: Written submission Weight: 60 Grouping: Group (3 - 6) Duration: 1 Semester(s) Comment: The project is handed out when the semester starts and can be solved in groups of at least three, and no more than six students. Submission at the end of the semester. All exams must be passed to obtain a final grade in the course. Exam code: EXC35054 Grading scale: ECTS Resit: Examination when next scheduled course |
Exam category: Submission Form of assessment: Written submission Weight: 40 Grouping: Individual Duration: 5 Hour(s) Comment: Conducted as home exam. All exams must be passed to obtain a final grade in the course. Exam code: EXC35055 Grading scale: ECTS Resit: Examination when next scheduled course |
All exams must be passed to get a grade in this course.
| Activity | Duration | Comment |
|---|---|---|
Teaching | 33 Hour(s) | |
Feedback activities and counselling | 6 Hour(s) | Group presentations in class |
Group work / Assignments | 30 Hour(s) | Information retrieval |
Student's own work with learning resources | 30 Hour(s) | |
Group work / Assignments | 40 Hour(s) | |
Group work / Assignments | 5 Hour(s) | Analysis of decision problem |
Examination | 56 Hour(s) | Writing the term paper |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 7,5 ECTS credit corresponds to a workload of at least 200 hours.