MRK 3690 Bachelor thesis in Marketing Communication

APPLIES TO ACADEMIC YEAR 2012/2013

MRK 3690 Bachelor thesis in Marketing Communication

Responsible for the course
Elisabeth Falck

Department
Department of Marketing

Term
According to study plan

ECTS Credits
15

Language of instruction
Norwegian

Introduction

    Learning outcome

      Prerequisites


      Compulsory reading
      Books:
      Saunders, Mark N.K., Philip Lewis, Adrian Thornhill. 2012. Research methods for business students. 6th ed. Financial Times Prentice Hall

      Recommended reading

      Course outline

        Computer-based tools


        Learning process and workload


          Examination


          Examination code(s)


          Examination support materials


          Re-sit examination


          Additional information

          Semester

          Oversettelser