MBA 2445 Asian Business Trends Programme: Emerging Windows of Opportunity

MBA 2445 Asian Business Trends Programme: Emerging Windows of Opportunity

Course code: 
MBA 2445
Strategy and Entrepreneurship
Course coordinator: 
Heidi Wiig
Course name in Norwegian: 
Asian Business Trends Programme: Emerging Windows of Opportunity
Product category: 
MBA China
2023 Autumn
Active status: 
Level of study: 
Teaching language: 
Course type: 
One semester

The COVID-19 pandemic has shaken almost everything and caused disruptions to all aspects of our lives. Studies revealed that Asia has emerged stronger, and economic growth and opportunities are opening. Life beyond the pandemic in Asia is an important topic for businesses and leaders. According to the International Monetary Fund (IMF) forecast in July 2021, Asia is expected to grow at 7.5 percent in 2021 and 6.4 percent in 2022, compared with 6.0 percent and 4.9 percent for the world. In a series of interviews with Asian executives by McKinsey, it was reported that economic disruption associated with the pandemic appears to have accelerated the shift toward Asia-for-Asia supply chains.

How did Asia achieve this? What can you learn from the shift toward Asia-for-Asia business practices and trends? Why Asia emerges stronger?

This module entitled ‘Emerging windows of opportunity for post-COVID Asia’ aims to provide course participants to have a glimpse of the windows of opportunity from Asian perspectives.

This module will be conducted in Singapore at Nanyang Business School.

Learning outcomes - Knowledge

By the end of this module at NBS-NTU (Singapore), participants should be able to:

  • Understand the Asian cultural impacts on the economy, innovations, and entrepreneurship.
  • Understand and appraise business planning, practices, and management in Asia.
  • Identify and appreciate the key success factors, opportunities, and challenges in Asia
  • Recognize and evaluate differences and similarities in leadership styles, corporate sustainability, entrepreneurship, and innovation spirit in Asia.
  • Create insights on emerging windows of opportunity for post-COVID Asia
Learning outcomes - Skills

This module adopts a hybrid design that is both interactive and experiential. The learning pedagogies include lectures, psychometric surveys, group sharing, class participation tools, peer sharing and learning, Through these learning activities, participants will:

  • Be able to critically evaluate and apply the theories and frameworks in Asia business contexts.
  • Be able to reflect and create new insights on emerging trends and developments in post-COVID Asia.
  • Be able to make persuasive communication to influence in oral form.
  • Be able to gain insights on leadership qualities for both collective and crisis leadership.
General Competence
  • Participants understand the emerging trends and developments in post-COVID Asia.
  • Participants can critically evaluate the development in Asia in terms of the five key areas.
  • Participants can reflect and gain insight into the unique challenges and opportunities in Asia.
Course content

This course aims to expose students to emerging windows of opportunity in Asia. The lessons are taught by faculty members from Nanyang Business School (NBS), our partner university in Singapore. The visit to NBS and Singapore allows the students to have a glimpse of the Lion City (Singapore) with various significant achievements internationally from being the leading financial center in the Asia-Pacific, the World’s most awarded airline (Singapore airline), a leading country of choice for business internationally, to be the business hub that opens up many windows of business opportunities in Asia.

To achieve the learning outcomes, the proposed lessons (but are not limited to) and field visits are customized with insights from an Asia perspective and value-add to the comprehensive EMBA program.

  • Corporate Sustainability – Lessons learned from Singapore and APAC
  • Innovation and Growing New Ventures in Asia
  • Corporate Entrepreneurship in Asia
  • Industry Visits: The Lion city with many windows
  • Leadership in Asia: From Heroic to Collective to Crisis Leadership
  • Strategic Marketing for Competitive Advantage
Teaching and learning activities

1 ECTS credit corresponds to a workload of 26-30 hours.

The course is conducted through a total of 40 hours of lectures, 8 hours of industry visits, and approximately 70 hours of self-study and preparations for team assignment.

Attendance to all sessions in the course is compulsory. If you have to miss part(s) of the course you must ask in advance for a leave of absence. More than 25% absence in a course will require retaking the entire course. It's the student's own responsibility to obtain any information provided in class that is not included on the course homepage/ It's learning or other course materials.

Candidates may be called in for an oral hearing as verification/control of written assignments.

The course is a part of a full MBA programme and examination in all courses must be passed in order to obtain a certificate.

At the end of this module, participants are expected to submit a team reflective assignment with reference to one (1) of the six lessons and learning activities (see Additional information).

In all BI Executive courses and programmes, there is a mutual requirement for the student and the course responsible regarding the involvement of the student's experience in the planning and implementation of courses, modules, and programmes. This means that the student has the right and duty to get involved with their own knowledge and practice relevance, through the active sharing of their relevant experience and knowledge.

Software tools
Participants are expected to use Wooclap for class activities.


Software tools
Software defined under the section "Teaching and learning activities".

Granted admission to the BI-Fudan MBA programme. Please consult our student regulations.

Exam category: 
Form of assessment: 
Submission PDF
Group (2 - 8)
4 Week(s)
Written assignment in groups, counts 100% of the final grade
Exam code: 
MBA 24451
Grading scale: 
Examination when next scheduled course
Type of Assessment: 
Ordinary examination
Total weight: 
Student workload
40 Hour(s)
5 Lessons
Company visit and/or Study trip
8 Hour(s)
Industry Field Visit
Prepare for teaching
20 Hour(s)
Student's own work with learning resources
50 Hour(s)
Sum workload: 

A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 4 ECTS credit corresponds to a workload of at least 110 hours.