MRK 3690 Bachelor thesis in Marketing Communication
APPLIES TO ACADEMIC YEAR 2012/2013
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MRK 3690 Bachelor thesis in Marketing Communication Responsible for the course Elisabeth Falck Department Department of Marketing Term According to study plan ECTS Credits 15 Language of instruction Norwegian Introduction Learning outcome Prerequisites Compulsory reading Books: Saunders, Mark N.K., Philip Lewis, Adrian Thornhill. 2012. Research methods for business students. 6th ed. Financial Times Prentice Hall Recommended reading Course outline Computer-based tools Learning process and workload Examination Examination code(s) Examination support materials Re-sit examination Additional information |
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