GRA 3136 New Venture Creation
GRA 3136 New Venture Creation
New Venture Creation is about the actual process of starting and growing a new venture, as well as harvesting it. Knowledge and tools related to the entrepreneurial process, including business ideas, entrepreneurial marketing strategies, and business models, are central to the successful development of profitable new companies. This course will provide the students with basic models and tools for new venture creation, as well as practical experience in developing a convincing business concept and plan. Methods related to the 'lean startup' approach will be central. Participation in an event like Innovation Camp or Startup Weekend (or other business plan competitions) will be one of the highlights of the learning process.
This course is also run in the spring semester for "Grunderskolen".
- The course will form a basis for advanced studies in the field
- The students will be given an overview and framework of start-ups, entrepreneurship, entrepreneurial organization, and governance issues in small firms
- The students will be trained in firm level approach thinking
- The students will learn basic elements in how to start a business and to make a business plan
- The students will be trained in how to present business ideas
Through examples of Corporate Social Responsibility, the students' attitudes and ethical reflections should be strengthened.
- Entrepreneurial strategy and management
- How to structure a business plan
- The essence of a good operational strategy
- Incorporation - choosing a legal structure
- Entrepreneurship and motivation - people in the organization
- Building budgets and economic forecasts
- Intellectual property theft
- Venture capital
A syllabus to be handed out at the beginning of the semester outlines the course of the sessions and the teaching objectives associated with each session.
At the beginning of the course, students are required to submit a business idea, that is an idea of a need that is currently not met in a satisfactory manner and a way of addressing that need. This can either be the student's own idea, or a business idea under development by an early phase start-up. Pursuing this idea through a business plan process is a central teaching technique. Students are strongly encouraged to consider such ideas even prior to the beginning of the course in order to get full effect of the teaching.
Please note that while attendance is not compulsory in all courses, it is the student’s own responsibility to obtain any information provided in class that is not included on It's learning or text book.
This is a course with continuous assessment (several exam components) and one final exam code. Each exam component is graded by using points on a scale from 0-100. The components will be weighted together according to the information in the course description in order to calculate the final letter grade for the examination code (course). Students who fail to participate in one/some/all exam elements will get a lower grade or may fail the course. You will find detailed information about the point system and the cut off points with reference to the letter grades when the course start.
At resit, all exam components must, as a main rule, be retaken during next scheduled course.
All courses in the Masters programme will assume that students have fulfilled the admission requirements for the programme. In addition, courses in second, third and/or fourth semester can have spesific prerequisites and will assume that students have followed normal study progression. For double degree and exchange students, please note that equivalent courses are accepted.
| Assessments |
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Exam category: Activity Form of assessment: Presentation Weight: 20 Grouping: Group/Individual (1 - 3) Comment: Oral group presentation of the business plan and individual participation in class. Exam code: GRA31366 Grading scale: Point scale leading to ECTS letter grade Resit: All components must, as a main rule, be retaken during next scheduled course |
Exam category: Activity Form of assessment: Presentation Weight: 10 Grouping: Group/Individual (1 - 3) Comment: Participation in a business plan competition (information will be given at the first lecture) is compulsory and will be graded based on the contribution to the group process and the final presentation. Exam code: GRA31366 Grading scale: Point scale leading to ECTS letter grade Resit: All components must, as a main rule, be retaken during next scheduled course |
Exam category: Submission Form of assessment: Written submission Weight: 70 Grouping: Group/Individual (1 - 3) Duration: 1 Semester(s) Comment: The term paper/Business plan has to be written in a group of maximum 3 students (in special circumstances individually). The business idea and the planning process are to be presented to the other students in the 6th week of the semester. Exam code: GRA31366 Grading scale: Point scale leading to ECTS letter grade Resit: All components must, as a main rule, be retaken during next scheduled course |
A course of 1 ECTS credit corresponds to a workload of 26-30 hours. Therefore a course of 6 ECTS credits corresponds to a workload of at least 160 hours.